Amazon Announces Project Zero

Brands can rejoice. They’re on the brink of receiving more power than ever to combat counterfeiters by being able to remove counterfeit ASINs from Amazon on their own.

Amazon announced that they’ve been testing “Project Zero” with 15 brands and we catch up with 180Commerce’s Vice President of Client Solutions, Peter Kearns, to get his take on Project Zero.

Listen to it here…

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